Transforming Fruit Operations
SmartBin is an innovative agricultural technology company dedicated to replacing paper-based systems with intelligent digital platforms that empower fruit packers with predictive quality management.
Built for the Industry, By the Industry
Headquartered in Wenatchee, Washington—the heart of apple country—SmartBin was founded with a deep understanding of the challenges facing fruit packing operations. We're not outside technologists imposing solutions; we're partners who understand the rhythms of harvest season, the complexity of cold storage management, and the pressure of regulatory compliance.
Our platform combines cutting-edge IoT technology, blockchain data integrity, and machine learning intelligence with practical operational knowledge gained from working alongside quality managers, cold storage supervisors, and operations directors at leading fruit packing facilities.
Intelligent Traceability for Every Operation
What We Believe
- Every bin deserves a complete digital history
- Quality management should be predictive, not reactive
- Compliance should be automatic, not burdensome
- Technology should enhance existing workflows, not disrupt them
- Data integrity is non-negotiable for food safety
What We Deliver
- Complete visibility into every container's journey
- Handling quality scores that predict outcomes
- Instant traceback reports for FDA requests
- Intelligent FIFO based on fruit health, not just date
- Seamless integration with existing systems
Meet Our Team
Roberto Ocampo
Founder & IoT Stack Developer
Roberto brings deep expertise in IoT architecture, AI implementation, and blockchain technology to agricultural challenges. His vision for SmartBin emerged from recognizing that the fruit industry's paper-based systems couldn't deliver the visibility and intelligence needed to compete in modern markets.
With a background spanning embedded systems, cloud architecture, and machine learning, Roberto has architected SmartBin from the ground up to address the specific needs of fruit packing operations—not as a generic platform adapted to agriculture, but as a purpose-built solution.
Tavis Hamilton
Marketing Agent & Brand Strategist
Tavis brings strategic marketing expertise and a passion for agricultural innovation to the SmartBin team. With a keen understanding of how technology transforms traditional industries, he leads our efforts to communicate SmartBin's unique value proposition to fruit packing operations across the region.
His focus on building authentic relationships with industry stakeholders and crafting compelling narratives around IoT traceability helps bridge the gap between cutting-edge technology and practical agricultural applications. Tavis ensures that SmartBin's message resonates with quality managers, operations directors, and decision-makers who are ready to modernize their traceability systems.
Industry Partnerships
SmartBin is developed in close collaboration with quality managers and operations experts at leading fruit packing facilities.
Quality Expertise
Partnerships with quality control managers including Debbie Thune and Jose Arceo at McDougall Fruit ensure our platform addresses real-world quality testing and storage management challenges.
Research Collaboration
Connections with university researchers and agricultural extension specialists keep SmartBin aligned with the latest science in fruit physiology, storage technology, and quality management.
Equipment Integration
Working relationships with equipment manufacturers ensure seamless integration with DA meters, penetrometers, CA monitoring systems, and other industry-standard tools.
Technology Leadership
SmartBin represents a custom-built platform unlike any existing agricultural software.
Purpose-Built Architecture
Not a generic platform adapted for agriculture, but a ground-up design addressing the specific challenges of fruit traceability: high-volume IoT data, complex supply chains, regulatory compliance, and quality prediction.
Emerging Technology Integration
Combining IoT sensors, blockchain immutability, and machine learning intelligence into a cohesive platform that delivers real operational value—not technology for technology's sake.
Continuous Improvement
Machine learning models improve continuously from operational data. The longer you use SmartBin, the more accurate its predictions become for your specific varieties, growing conditions, and storage practices.
Open Standards
Built on GS1 EPCIS, FSMA 204 KDE mappings, and standard integration protocols. Your data remains accessible and portable, never locked into proprietary formats.
Vision for the Future
Regional Expansion
Extending beyond Washington State to serve fruit operations across North America and globally.
Crop Expansion
Adapting our platform for cherries, pears, stone fruits, and other high-value produce commodities.
Advanced Analytics
Deeper machine learning capabilities for yield prediction, quality forecasting, and operational optimization.
Industry Consortium
Building blockchain-based data sharing networks for supply chain-wide traceability and transparency.
Partner With Us
Join the growing community of forward-thinking fruit operations transforming their traceability and quality management with SmartBin.